A few years ago, a client called me to describe how their big, brilliant idea received a great reception…and then died a slow and miserable death during its implementation. I hope you’ve never had this experience, but it happens so often, we have names for it like “the flavor of the month.”
The problem is rarely with the idea. It’s with how well the idea gets implemented, and much of that success relies on how well you engage the people who will help bring this idea to life.
Nobody ever intends to create a flavor of the month, but there is a fork-in-the-road moment for every big idea that helps determine whether you’ll be on the next cover of Fast Company or the Coulda Woulda Shoulda Monthly.
I’ve helped many clients rollout their great ideas—or revive a rollout that had stalled. I wish I could have shared this video with every one of them before they began.
And that’s exactly why I shot this video—so that I can share it with you now, before you launch your next bold and brilliant idea.
Of course there are no silver bullets, but this is a must-have tool to increase your chances for success. How do you engage the people who will help you bring your best ideas to life? And what’s the common mistake that members of the “flavor of the month” club consistently make?
I hope you’ll put this to use for yourself…and maybe you’ll want to share it with your boss. 😉
Let me know what you think by answering these questions, below:
- Where have you gotten stuck rolling out your big ideas?
- How have you successfully kept your best ideas alive?
Please leave a comment below so we can get better together.